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flowboat.

Listing writing, assisted by artificial intelligence

The boat CRM
that writes your listings.

Speak from the pontoon. The record fills itself, the listing goes out to the portals, in English and French.

No commitment First month free We import your fleet

Flowboat dashboard: boats for sale, boats under offer, published listings and the live sales pipeline.
Recording

Listing published

English and French

NautiX Open Marine Website

One entry

Built for yacht brokers and boat dealers.

Two languages

English and French written in the same breath.

No re-typing

Change a price: the feed is current within a second.

What nobody else does

You speak.
Flowboat writes.

An hour on the record. An hour on the listing. Then the translation. Flowboat does all three.

22 SECONDS OF SPEECH

« wauquiez centurion 40 S from 2004, twelve metres fifty-five, volvo D2-55 two thousand four hundred hours, two cabins, one hundred and fifteen thousand incl. VAT »

RECORD FILLED IN
Make
WAUQUIEZ
Model
CENTURION 40 S
Year
2004
Length
12.55 m
Engine
VOLVO D2-55
Hours
2,400 h
Cabins
2
Price
€115,000 incl. VAT
  1. Dictate

    From the pontoon, straight into the mic.

  2. Or paste

    The owner's own advert, as it comes.

  3. Then publish

    English and French, already written.

What you do twice,
Flowboat does once.

Today

  • You type the record, write the listing, then translate it.
  • You re-enter the same boat on every portal.
  • The website is updated by hand, when someone remembers.
  • Sail wear lives in the broker's head.
  • A sold boat sits online for weeks.

With Flowboat

  • You dictate once. The rest is written.
  • One address. The portals come and read it.
  • The website follows the catalogue on its own.
  • Every item carries its year and its condition.
  • It leaves the feed at once.
Book a demo

We import your fleet before the call.

From the first call
to the sale, in one place.

The marine CRM that holds your stock, your records and your buyers.

  • 50 fields and 40 photos per boat

    A sold boat leaves the feed and stops being billed.

  • The real condition, item by item

    Every sail's wear, all the way to the portal.

  • A PDF sheet in your colours

    One click, in English or in French.

  • Your team, without collisions

    Three roles, one log per boat.

Boat inventory

Sails · Rigging · Engine · Safety

  • Mainsail in-mast, battened good 2016
  • Genoa on furler 60% worn 2009
  • Boom lazy jacks + lazy bag good 2024
  • Liferaft 6 people serviced 2025

Every line goes straight into the listing and into the feed.

Your catalogue

One record, filled in once

  • NautiX 1.4

    European portals

    published
  • Open Marine 1.7

    UK portals

    published
  • Your own website

    updated daily

    published

The feed is current within a second. Portals come and read it on their own schedule.

Distribution

Written once,
published everywhere.

NautiX 1.4 and Open Marine 1.7 distribution: your boat listings reach the portals every night, without you.

  • NautiX 1.4
  • Open Marine 1.7
  • Your website
  • Private feed
Watch my listings go out

Switched over
in a day.

Nothing to install. Your boats are already there.

  1. 1

    You hand over your feed

    The XML address from your current tool.

  2. 2

    We import everything

    Boats, photos, descriptions, no duplicates.

  3. 3

    You publish

    Your two addresses go out to the portals.

Your data stays yours. Export your catalogue in the standard format whenever you like, including on your way out.

One price, not a grid.

Only boats actually for sale are counted.

How many boats do you have for sale?

How many boats do you have for sale?

Independent broker

29 € / month

1 to 5 boats, first month free

Small dealership

49 € / month

6 to 25 boats, first month free

Established dealership

79 € / month

26 to 100 boats, first month free

Multi-site group

99 € / month

101 to 200 boats, first month free

Network

119 € / month

201 boats and up, first month free

Book a demo

No commitment · 20% off when paid yearly

  • AI writing included
  • Both portal feeds
  • Bilingual PDF sheets
  • Unlimited team accounts
  • Catalogue migration

The questions
we get asked.

Is there any software to install?

No. Flowboat runs in a browser, on a computer or a phone. Nothing to install, nothing to update.

How do I bring across my current catalogue?

If your current tool publishes an XML feed, you give us the address and the whole catalogue comes over at once, photos included. Otherwise an export file is enough. We do the migration with you when the account opens.

Do my listings really reach the portals?

Flowboat produces two feeds in the market standards, NautiX 1.4 and Open Marine 1.7. The portal comes and reads your address. We set up the connection with each portal when your account opens.

Which portals can read my boat listings?

Any portal that accepts the NautiX 1.4 or Open Marine 1.7 standards, which covers most European and British marine listing sites. You hand them your feed address once and they come and read your catalogue.

Does Flowboat replace my current marine software?

Yes. Flowboat holds the stock, the boat records, the distribution and the buyer follow-up. If your current tool publishes an XML feed, the migration takes a day, photos included.

How many people can use the account?

As many as you need. The number of accounts is not part of the price: only the number of boats for sale counts.

What happens to sold boats?

They move to sold, leave the feeds automatically and stay available in your archive. They are not counted in your pricing tier.

What if I want to leave?

The subscription is month to month, with no commitment. You export your catalogue in the standard format and take your records and your photos with you.

Where is the data hosted?

On a server located in Germany, inside the European Union. Passwords are stored hashed, never in clear text, and each dealership is isolated from the others.

Your question isn't here?

We answer directly, no form in the way.

07 56 93 27 65

Understanding marine software

What dealers ask before they change tools

What is a boat CRM?

A boat CRM brings a dealership's stock, technical records, photos, buyers and live deals together in one place. It differs from a general-purpose CRM through fields that belong to the marine trade — length, draft, engine, rig, sail inventory — and through its ability to publish listings to the specialist portals.

How do you distribute boat listings to portals?

Portals are not filled in by hand: they read a feed, an XML file your software exposes at a fixed address. You hand that address to the portal once, and it comes and fetches your catalogue at regular intervals. A boat edited in the morning is up to date everywhere by the evening, with no re-typing.

What is the NautiX 1.4 format?

NautiX is the XML standard for marine listings in Europe, maintained by Nautic Network. Version 1.4 describes a boat in fine detail: hull, engine, rig, equipment, photos with their checksum. Open Marine 1.7 plays the same role in the British market. A compliant feed is checked by the standard's official validator before portals accept it.

How do you choose software for a dealership or a brokerage?

Three questions settle it. Does the software actually publish to the portals, or must you re-enter the boat elsewhere? Does it carry the real detail of a used boat, sail wear and the year of each item, or only a list of words? And can you get your catalogue back if you leave? A tool that holds your data hostage is not a tool, it is a dependency.

Do new and used boats need different software?

The needs genuinely differ. Selling new boats revolves around quotes and configuration; selling used boats revolves around the record, its real condition and its distribution. Flowboat is built for brokerage and used boats: the stock, the writing of the listing and publication to the portals.

See Flowboat with your own catalogue.

You won't be shown a sample. You'll be shown your stock.

  • Your catalogue imported before the call
  • Your colours already on the PDF sheet
  • Both of your feed addresses ready
07 56 93 27 65

Answer within one working day